What Are the Key Factors That Have Driven the Gold Price Rally?
31 March 2025

Over the past 12 months, the price of gold has reached unprecedented levels, driven by a range of global economic and geopolitical factors. As uncertainty grows, investors increasingly view gold as a reliable safe-haven asset for stability.
Over the next couple of weeks in a special video series, ABC Bullion's General Manager, Jordan Eliseo, dives into the rising prices of gold, what’s driving it, what we can expect as we look ahead and what trends we are seeing with ABC Bullion clients. In the first video kicking off this series, Jordan explores the five key forces behind gold’s surge, and how understanding these factors provides valuable insights into the evolving dynamics of the gold market and what may lie ahead for the precious metal.